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Mascara

blinc mascara does not smudge and needs no reapplication. Unlike conventional mascaras, blinc mascara forms water-resistant “tubes” around your lashes. Once applied, these mascara tubes bind to your lashed and cannot run, smudge, clump, or flake, even if you cry or rub your eyes. blinc mascara will add volume and length to give you a radiant natural look that lasts all day long. Only when you are ready for removal, will the tubes effortlessly slide off your lashes without the use of a harsh makeup remover. This mascara is great for sensitive eyes. It has been clinically tested to be non-irritating making it ideal for contact lens wearers and active people in search of a mascara whose look, hold and ease of removal is without compromise.




AVAILABLE COLORS
Blinc's 6 color choices offer lots of versatility.


Black is the hands down favorite for an intense look. Dark Brown offers a gentler daywear look than the black while Medium Brown gives an even softer look and is well suited for women with light coloring. Blue, Purple and Green go on quite dark, but are reflected in certain lights for a subtle dash of color. Some blinc users apply the black mascara to the top lashes and a colored mascara to the bottom lashes.
INSTRUCTIONS
Application
You apply blinc mascara like any other mascara. It is important that you do not use conditioners, lotions, etc. before applying the mascara. blinc requires a dry, clean surface in order to adhere properly to your lashes. It takes blinc about 2 minutes to set and begin forming the tiny "tubes" around your lashes. Do not let it set before applying another coat in order to build, just keep adding coats until you are satisfied with the volume, length and degree of lash separation before blinc mascara sets. Once it sets, you can no longer build.


Removal
Only when you are ready, blinc can easily be removed with a combination of warm water and gentle pressure. Pressure alone is not enough, and water alone is not enough. It must be a combination of lots of warm water and gentle pressure, for example taking a shower, to make the tiny tubes effortlessly slide off your lashes. You will actually see the tiny tubes in your hand. Nothing oily can make blinc come off...not even if you have really oily skin.


Frequently Asked Questions

How is blinc mascara water resistant, yet it only comes off with the use of water? [+]

Neither water nor friction alone is enough to remove blinc mascara. It is only when the two are combined that the mascara can be removed. By simply washing your face and applying gentle pressure to the lashes, the tubes that were formed will easily slide off. Water loosens the mascara's adhesion to the lashes, but it still takes the gentle pressure to remove the tubes. As an example of how much pressure is required, taking a shower should provide enough for the mascara to slide off your lashes.

Does it add volume and length to the lashes?[+]

Absolutely. Since it forms a tube around each lash, it amplifies both the lash's volume and length for a radiant natural look. Many women also apply a few additional strokes to the very tip of the lashes to add some extension. Have fun and experiment with different application methods!

Will it bunch up my lashes?[+]

No. However, it needs to be applied correctly. Simply use blinc's lash brush and apply the mascara with a series of at least five strokes to ensure that the lashes are well separated. Then let the mascara set for two to three minutes without touching them.

Can I use my regular make-up remover to take it off?[+]

The only thing that will effectively remove the mascara is water and pressure. Using cleansing milks or eye make-up removers may or may not work. Furthermore, they do not help the health of your eyes, so why use them? The purpose of creating blinc was to avoid harmful makeup removers, as well as rubbing the part of the face most susceptible to wrinkling.

Will I damage or pull out my lashes when I am removing blinc mascara?[+]

No. Once the mascara is saturated with water, the adhesiveness becomes neutralized and allows for the mascara to slide off effortlessly, leaving no tint or residue behind. blinc mascara does not have the penetrative effects of oil-based paint-based mascaras, which allow for impurities to build up at the root of the lash. Furthermore, blinc mascara does not require the use of a harsh eye make-up remover, which can lead to eye irritation and redness.

Should I curl my lashes before or after I use blinc mascara?[+]

Understanding that your lashes will always fight back to get to their original form, most oil-paint based mascara's help the process, as the mascara weighs down the curl. If you curl your lashes first, and then apply blinc mascara, the tiny tubes that form around the curled lash act like a cast, keeping the curled form longer.

Is it safe for sensitive eyes, contact lens & eyeglass wearers?[+]

blinc mascara appeals to many with sensitive eyes, contact lens and eyeglass wearers. Since blinc mascara is not an oil-based paint, it does not run, smear, flake or penetrate the skin like traditional oil-based paint mascaras. For this reason, the chances for eye irritation and/or infection are greatly reduced. A lot of irritations occur due to a mascara flaking into the eye, blinc does not flake. In addition, due to blinc's revolutionary removal method, harmful excessive rubbing and harsh eye makeup removers are no longer accomplices to eye irritation. And because blinc does not smudge or smear, eyeglass wearers can be relieved to know that no mascara will be painting their glasses.

Can I swim while I have blinc mascara on?[+]

Many women do without a problem. However, please be aware that at such a high level of water saturation, the mascara will slide off with the slightest touch or pressure. The good news is, if you lose a few "tubes", they would just slide right off and you never have to worry about running mascara!

Is it waterproof?[+]

No - It's better! Waterproof mascaras are so tenacious that they can often be difficult to remove, requiring considerable time and effort to apply a harsh makeup remover to the delicate skin around the eyes. Ophthalmologists agree that women should avoid wearing daily mascaras that require makeup removers. blinc mascara provides superior hold than most waterproof mascaras, yet only requires water and gentle pressure for the tiny water resistant tubes to slide off the lashes upon removal.

What if I cry?[+]

Crying usually does not produce enough water to loosen blinc mascara's adhesion to your lashes. Even if crying did produce enough water, you could easily wipe the tiny tubes away, which would leave no residue or tint behind. With blinc mascara, you will never have to worry about having a face full of running mascara!

Will blinc mascara hold up to extremely hot weather and humidity?[+]

blinc mascara is not so much heat sensitive as it is sensitive to water/saturation. We have many clients in some of the hottest places on earth (ie: Las Vegas, Saudi Arabia, etc...) that swear by KMM's performance. Here are a few tips that may help improve your mascara's performance:

Apply the mascara on clean, dry lashes. Make sure you don't have any moisturizers on before application or around the eye which could affect its adhesion to the lashes.

Give the mascara a few minutes to fully set after application before you go outside.

How long does one bottle of blinc mascara last?[+]

It depends on the frequency of use, but it is recommended to replace your mascara every three months. Take into consideration that blinc does not flake off, so you no longer need to re-apply during the day, which means you will use less mascara. This should translate to a tube of blinc lasting longer than your current mascara. Other hygiene tips include: not sharing your mascara with anyone, removing your mascara every night prior to sleeping, and closing the bottle tightly after use.


Tips & Tricks


GENERAL
If you accidently apply too much mascara on your lashes, gently swipe your lashes with a dry q-tip to absorb any excess mascara.

If required, once your mascara is applied, use a lash comb to separate lashes prior to the mascara setting, for even greater definition.

If you love blinc's performance qualities but occasionally use another mascara for a different look, try applying blinc over the other mascara to "tubify" and seal it with blinc's unparalleled staying power.

Blinc mascara is great for use on fake lashes and eyelash extensions, since it doesn't require makeup remover (which can reduce the longevity of the adhesives used).

If you use fibers on your lashes, blinc is the best mascara to apply after your fibers because it locks them into place, holding them all day, until you remove them at night.

blinc mascara may be used to gently fill in eyebrows and it will adhere just the same as it does to the lashes.

For an unexpected pop of color, use black on your entire lash and then use dark green, blue or purple on just the tips (make sure that you don't let the black set completely before adding the color).
ADDING EXTRA VOLUME & LENGTH
For the most voluminous lashes, apply blinc lash primer to lashes before applying your blinc mascara.

For additional volume, apply two or three coats while the mascara is still moist, waiting only about 20 seconds in between each coat (note: don't wait for it to dry completely in between coats).

For additional length, focus on the tips of the lashes, especially the lashes at the outer corners of the eyes with a few strokes of the mascara wand. Once set, additional coats cannot be applied.

To add a lot of length: apply it in multiple strokes and several coats at the tip of the lashes. This almost acts like a lash extension and adds great length.
MAINTENANCE
Make sure no mascara is left on the neck or opening of the bottle before closing it. Any residual mascara left on the opening or the neck of the bottle can lead to difficulties reopening the mascara bottle or even damage the bottle upon reopening. Be sure to clean off the bottle neck and opening of any residual mascara before you close it.

When used on a daily basis, a tube of blinc mascara lasts approximately 2 months.

We encourage consumers to hang onto the screw-top aluminum container and use it as a storage device in their purse or makeup bag for items such as tweezers, liner pencils, brow pencils, bobby pins, or anything else that fits and helps organize the inside of a purse.


blinc products are non-irritating and are not tested on animals.